Peet

The dry-feet-by-Peet legacy began in 1968, in nature’s wonderland — a place called St. Maries, Idaho — where inventor and sportsman Gene Peet developed the very first footwear dryer. He did it because he simply got fed up with waking up to soggy boots — and the discomfort that put his feet through. After making a bunch of his dryers to satisfy pleading friends and relatives, Gene decided that his invention was worth starting a business, to share his enjoyment of “PEET® Dry” comfort with everyone.